Manchester United will reportedly secure a new shirt deal worth £70m with Chinese firm Haier ahead of next season.

Senior representatives of the Chinese corporation, whose brand value is said to stand at around £12.6bn, have held talks with United over the last few weeks.

United's current shirt sponsorship deal is with American car company Chevrolet, who agreed a seven-year deal with the club in 2014.

According to The Sun, an agreement between United and Haier could be reached soon.

The company, who will have to pay £70m per season as part of the deal, have the option to place their logo on the United shirt.

Chevrolet is looking to exit its sponsorship deal before the official expiry date in 2021, with United also looking at Lego, Japanese video games firm Konami and Chinese gambling giant Yabo Sport as potential candidates.